Online Marketing Seo Executive (Edinburgh)

We are looking for a creative driven self-starter individual wishing to develop a career in Online Marketing or Web Analytics. You will be expected to gain a well rounded knowledge of ecommerce websites and demonstrate an appreciation of the internet and web user experience web analytics and optimisation tools. We are looking for people based on experience and capacity not necessarily on formal education. You Should Have Skills In A Couple Or More Of The Following Areas Writing blogging Internet research Social media management (Twitter Facebook Linked Youtube) Online marketing campaigns Google Adwords Analytics Webmaster Tools Apps etc. Web data analysis and reporting Primary Responsibilities For our Clients Content strategy and creation for Seo and input on existing content strategies Keeping up to date with search engine ranking factors both on-site and off-site Efficiently manage clients Adwords accounts and provide reports recommendations Using Analytics data to make recommendations on website usability and enhancements Become a subject matter expert and provide training to clients For the Optimise Web Team Community (blog news forum) and social media promotion Content writing for the Optimise Web Blog Assist marketing manager and team members in daily office work You Will Be Responsible For Further Developing Keyword Ranking Reports Conversion metric success via search ecommerce Conversion Tracking Adwords Campaigns Candidate Requirements Must be passionate about helping build brands through creative online marketing techniques Enjoy research and writing Demonstrated ability to develop and manage business relationships Proficiency in Ms Word and Excel Adobe Photoshop skills preferred but not essential Knowledge of Google Analytics Adwords Webmaster tools and Apps is a bonus Bachelors or Masters Degree in a Business or It Related Field or equivalent experience To apply please send your Cv and cover letter to jobs at optimiseweb.co.uk

Apply To Job